The first magazine i am going to analise is 'CLASH' this is a popular indie magazine and features one of the bands i listed in my music genre.
Language - This magazine front cover uses conventions such as a masthead, skyline, barcode, splash, kicker etc.
The masthead is big and bold which stands out from the magazine, this is to attract the magazine and so it it the first thing the audience will read.
The magazine tittle is short and memorable, this is so the audience remember the tittle of the magazine. The main image is the lead member of 'The Strokes' this links to the main heading on the front cover, this is known as a splash. His face is not clearly seen and he is not giving eye contact to the audience, this is all part of his 'rockstar' persona. He is on his own in the middle which makes him the centre of attention as he is the dominant figure.
The black, white and red colour scheme is conventional to the rock/indie rock theme, the magazine also uses some teasing contents, this is located under the main heading 'THE STROKES'.
The shot used on the front cover is a medium shot, this has been used as this shot is conventional to a magazine. This type of shot is used to show you more of the main image in the front cover, this is to allow you to see what type of clothes the model is wearing, this will give a represention on what type of person this is, as the image is wearing black this shows a rebellious type of person which is contrasted against the red, black and red are a typical representation of the rock/indie rock theme.
Ideology - The colour scheme of this magazine is black and red. The black that the image is wearing connotates 'rebellion' which is conventional to the indie rock theme and genre, this connotation is echoed by the red is this is the traditional colour scheme for this genre. The colours red and black are both dark aggressive which contrasts the title of the magazine 'CLASH'. CLASH is a band that was a big rock band and went against the mainstream pop which echos the aggressive colours, and clash is also meaning conflict which further echos the aggressive colour scheme.
Institution - Clash is an award-winning (Magazine of the Year – PPA 2008) monthly music magazine bringing originality and independent opinion in a truly unique style.
While music continues to diversify and evolve, Clash endeavours to represent the crossover appeal of all genres of music for the more discerning fan. Every month Clash features the best new emerging bands alongside established acts and legends of the industry.
Clash magazine a strong design focus as well as industry related articles - Clash is dedicated to Music and Fashion, which makes it is a monthly favourite among artists and labels.
The producer of the 'CLASH' magazine is a man called John O'Rourke, he has a music magazine called 'john@clashmusic.com' which is a magazine that is a personal magazine that is made for CLASH magazine.
Audience - The audience of the magazine is people who like keeping up with indie rock and other music genres (excluding pop, R&B and other mainstream genres) this because the magazine's main audience are not mainstream lovers, so this magazine provides the music the audience likes and wants to know. The magazine also covers a bit of fashion which help spread their audience to a different audience which is not related to music, this is good because they are appealing and attracting more customers to purchase their magazine.
Representation - This magazine represents the non mainstream look on life, this is shown by the colour scheme as black and red are rebellious colours and this is not mainstream, it represents that this magazine is for the rebellious people and can link to the audience as the audience is into this sort of genre and look etc.
The main image represents the audience of the magazine and how the magazine is trying to represent itself to the world, as the main image is wearing black he is seen as a rebellious character, this is echo'd by the fact that his hair is long and messy and he has big sunglasses covering his face, this relates to the audience by appealing to their non mainstream style.
The magazine tittle is short and memorable, this is so the audience remember the tittle of the magazine. The main image is the lead member of 'The Strokes' this links to the main heading on the front cover, this is known as a splash. His face is not clearly seen and he is not giving eye contact to the audience, this is all part of his 'rockstar' persona. He is on his own in the middle which makes him the centre of attention as he is the dominant figure.
The black, white and red colour scheme is conventional to the rock/indie rock theme, the magazine also uses some teasing contents, this is located under the main heading 'THE STROKES'.
The shot used on the front cover is a medium shot, this has been used as this shot is conventional to a magazine. This type of shot is used to show you more of the main image in the front cover, this is to allow you to see what type of clothes the model is wearing, this will give a represention on what type of person this is, as the image is wearing black this shows a rebellious type of person which is contrasted against the red, black and red are a typical representation of the rock/indie rock theme.
Ideology - The colour scheme of this magazine is black and red. The black that the image is wearing connotates 'rebellion' which is conventional to the indie rock theme and genre, this connotation is echoed by the red is this is the traditional colour scheme for this genre. The colours red and black are both dark aggressive which contrasts the title of the magazine 'CLASH'. CLASH is a band that was a big rock band and went against the mainstream pop which echos the aggressive colours, and clash is also meaning conflict which further echos the aggressive colour scheme.
Institution - Clash is an award-winning (Magazine of the Year – PPA 2008) monthly music magazine bringing originality and independent opinion in a truly unique style.
While music continues to diversify and evolve, Clash endeavours to represent the crossover appeal of all genres of music for the more discerning fan. Every month Clash features the best new emerging bands alongside established acts and legends of the industry.
Clash magazine a strong design focus as well as industry related articles - Clash is dedicated to Music and Fashion, which makes it is a monthly favourite among artists and labels.
The producer of the 'CLASH' magazine is a man called John O'Rourke, he has a music magazine called 'john@clashmusic.com' which is a magazine that is a personal magazine that is made for CLASH magazine.
Audience - The audience of the magazine is people who like keeping up with indie rock and other music genres (excluding pop, R&B and other mainstream genres) this because the magazine's main audience are not mainstream lovers, so this magazine provides the music the audience likes and wants to know. The magazine also covers a bit of fashion which help spread their audience to a different audience which is not related to music, this is good because they are appealing and attracting more customers to purchase their magazine.
Representation - This magazine represents the non mainstream look on life, this is shown by the colour scheme as black and red are rebellious colours and this is not mainstream, it represents that this magazine is for the rebellious people and can link to the audience as the audience is into this sort of genre and look etc.
The main image represents the audience of the magazine and how the magazine is trying to represent itself to the world, as the main image is wearing black he is seen as a rebellious character, this is echo'd by the fact that his hair is long and messy and he has big sunglasses covering his face, this relates to the audience by appealing to their non mainstream style.
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